So this makes us one of the few longtime Online Marketing Rockstars in Germany. Today we are internationally established experts in Digital Marketing and Digital Publishing with numerous platforms such as www. Wie man in einer fragmentierten Werbewelt seine Ziele erreicht Tue, The Media Outcome Manager from Hamburg pursues a result-driven approach, connecting all digital media channels based on technology and know-how. In an increasingly complex digital advertising industry, esome offers harmonized access to all social platforms and programmatic inventory, allowing advertisers and agencies to focus on the realization of their marketing goals.
Customer Journey im Wandel am Beispiel von dm Tue, Yext Dinner Sturmfreie Bude Tue, Our mission is to give companies control over their brand experiences across the digital universe of maps, apps, search engines, voice assistants, and other intelligent services that drive consumer discovery, decision, and action. Special guest! Watch it!
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Mobile Marketing Tue, Mobile Marketing Wed, Facebook helps businesses to create meaningful connections with people and linking them to a global mobile economy. For more than 70 million businesses all over the world Facebook is the mobile solution and supports the digital transformation and growth of small and local businesses. Eventim: Werde ein Tracking Rockstar! Customer data can be collected and integrated cross-device and cross channel and is available in real-time for all online and offline measures to optimize campaigns, do personalization and trigger marketing solutions.
The control over customer and prospect data remains in the hands of our customers. We supply international companies and brands with innovative dialogue marketing solutions. For more than 15 years, we have been assisting our customers with lead generation and are a competent partner when it comes to renting e-mail, postal and telephone addresses for your dialogue marketing, or providing a powerful e-mail newsletter software solution for sending your e-mail E-mail campaigns goes. In response to continuous changes in user expectations, Spryker helps companies to reach their customers across all digital touchpoints.
The modern Spryker commerce OS enables them to implement new customer interfaces in the form of applications front-end apps such as desktop shops, mobile apps, IoT Internet of Things scenarios, blockchain or bot and voice integrations at speed, opening up new customer centric sources of revenue and opportunities without long lead times. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others.
Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than , people worldwide. At the Offerista Group, we are dedicated to helping brick-and-mortar stores flourish in the digital age. With Offerista, retailers can reach their target groups, expand their customer base and see noticeably more sales at their stores, which makes digital brochures an efficient and trackable alternative to print brochure distribution. Dialog Marketing - - Tue, Dialog Marketing — — Wed, CrossEngage is the CRM and marketing solution that enables even unusual campaign ideas to be implemented quickly and flexibly across all channels.
All existing data sources are integrated and all marketing channels orchestrated via an open, central system—without replacing the existing infrastructure.http://erzsuche.com/components
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Karriere im Online Marketing Wed, In addition, since , we have offered a BA program in Digital Media in which we work together with Leuphana University to train the new generation of digital natives. Gaining new customers, generating leads, approaching customers in an efficient way — the Immowelt Group is the ideal partner for eCommerce and brand development.
Your own first four walls, starting a family, career advancement: Our users have various reasons for needing a change and wanting to move. That results in differing requirements aside from the property.
Our far-reaching portals are the perfect tool for coming into contact with these affluent users. Whether a traditional display campaign or integrative cooperation: We offer our customers marketing solutions which are tailored to their individual needs — also for mobile end devices. Instagram is a unique platform for creative ideas where people from all over the world come together for inspiration, connect around their passions and share experiences.
More than one billion Instagrammers build a diverse community. With Instagram Stories, the community can easily share their highlights and everything in between. It is especially important for Instagram, that everyone can feel safe and secure on the platform. Brands and businesses have been an important part of the community from the beginning. With special business tools, Instagram helps businesses to be successful and to reach their business objectives. The app makes it easy to message almost anyone — even without being friends on Facebook or having their phone number.
On Messenger anyone can show their reaction, share photos and videos, share their location, play games and much more. Beyond connecting with friends, it has also become a thriving channel for brands, developers and consumers to connect with each other and the things they love. WhatsApp is a private message app that is simple, reliable, and secure. More than 1. WhatsApp is not only free but also available on multiple mobile devices and in low connectivity areas. It's a simple and private way to share your favorite moments, send important information or catch up with a friend.
You can send and receive photos, videos, documents and, when that's not enough, you can make a video call or share a voice message. All messages and calls are secure with end-to-end encryption. WhatsApp helps people connect and share no matter where they are in the world.
AdRoll is a leading performance marketing platform with over 35, clients worldwide. Its suite of high-performance tools works across devices, helping businesses attract, convert, and grow their customer base. Learn more at www. With this combination, the Company is in a position to continue expanding its customer relevance and, thanks to its strong market share and long-term contracts on the German market, has an excellent basis from which it can continue to reap more than its share of market growth over the coming years.
A rendering technology allowing us to develop and display high definition interactive ads in a few milliseconds 2. Algorithms that analyze data to predict the conversion rate of ads on a given user 3. Display technologies connected to more than one billion users around the world. Marketing Operating Model Tue, B2B Tue, B2B Wed, Quickwins Tue, Brand Building Wed, Programmatic Advertising Tue, Programmatic Advertising Wed, Kurt Wolff! Deine Karrierechance bei Google, Yext Adobe! Deine Karrierechance bei Google, Uberall, Facebook!
Adjust is the industry leader in mobile measurement and fraud prevention. The globally operating company provides high-quality analytics, measurement and fraud prevention solutions for mobile app marketers worldwide, enabling them to make smarter, faster marketing decisions. In total, more than 25, apps have implemented Adjust's solutions to improve their performance. Voice Search Readiness als Umsatzfaktor Tue, Uberall Business Dinner Mon, Uberall is a global leader in location marketing technology. Uberall gives businesses central control of their digital presence and online reputation, enabling them to easily manage brand interactions in real-time on all digital platforms—mobile, voice and desktop—across websites, mobile apps, store locators, search engines, maps and GPS, social platforms, and advertising networks.
The Location Marketing Cloud provides a consistent, accurate digital brand footprint that helps brands capture new customers and maximize revenue for every location. Find out more at www. The Trade Desk provides a self-service platform that enables ad buyers to manage data-driven digital advertising campaigns using their own teams across various advertising formats, including display, video, and social, and on a multitude of devices, including computers, mobile devices, and connected TV. The leading online business network with over 15 million members in German-speaking countries helps its members master the major changes taking place in the world of work.
XING also helps achieve a positive work-life balance in spite of a lack of skilled workers, the shift in values and increasing levels of digitalisation. XING Marketing Solutions offers you target group specific advertising formats to successfully convey your messages in a professional environment.
We advise and support you in establishing an effective communication strategy. Ranging from native advertising to integrated campaigns — XING offers unique reach in highly relevant target groups. WorkGenius revolutionizes work with freelancers. Qualified teams can be assembled through artificial intelligence with only a few klicks. Thus, a digital workforce of , freelancers is available without interview phases and large overhead to cover digital projects. The focus is on digital tasks, such as editorial content creation, translations, product data maintenance, SAP migration projects or programming tasks, for both short-term peaks and long-term projects.
Among the clients are media houses, agencies, e-commerce models and fast-growing digital companies around the globe. Smarketer was founded in by the director and owner David Gabriel in Berlin. Currently 70 people are employed at Smarketer. The customer journey is considered in a holistic way and offline touchpoints are explicitely included. Direct mailings can be seamlessly integrated in digital marketing processes — fully automated and on a uniform database.
This holistic approach gives your campaign-planning a new dimension. With offline retargeting, dynamic direct mailings and real multichannel tracking you will create your customer dialogue in a highly individual and crossmedial way. Criteo Exec Connect Lunch Tue, Top oder Flop?
Criteo empowers companies of all sizes with the technology they need to better know and serve their customers. For more information, please visit www. Walled Gardens? Digital Ads. Einfach machen — on the fly. Artificial Intelligence. Die Superkraft im Marketing. Social Media Video. Der perfekte Clip mit Visual Storytelling.
Ripky x Adobe Tue, Experience-driven Commerce. Das Erlebnis macht Umsatz.
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Adobe Executive Lunch Tue, Adobe is the world's leading provider of software and online services for digital media and digital marketing. The three powerful cloud solutions, Adobe Creative Cloud, Adobe Experience Cloud and Adobe Document Cloud enable customers to create compelling customer experiences and deliver them in a data-driven, targeted and relevant manner using artificial intelligence to measure and continuously optimize success. The Audi Group, with its brands Audi, Ducati and Lamborghini, is one of the most successful manufacturers of automobiles and motorcycles in the premium segment.
It is present in more than markets worldwide and produces at 16 locations in twelve countries. In , the Audi Group delivered to customers about 1. At present, approximately 90, people work for the company all over the world, more than 60, of them in Germany. Audi focuses on sustainable products and technologies for the future of.
No more excuses! Power to the Advertiser! DCMN is the growth marketing partner for digital businesses and startups. From its headquarters in Berlin and 9 international offices worldwide, DCMN equips its clients to scale efficiently in their own markets or internationally, whether they need creatives, media plans, or growth strategies. All of this is supported by technologies DCMN designs and builds — based on nearly 10 years of experience helping digital brands grow. To date, the company has helped more than digital brands worldwide to scale their businesses.
The Sky is the Limit. Entertain first. Video — Was kommt, was bleibt, was kann weg? Are you looking for creative, innovative and tailor-made solutions for your campaigns? Media Impact is your partner of choice. As a joint venture of Axel Springer SE and Funke Mediengruppe, we combine high-quality brands and unique media products and services. Our portfolio includes more than strong brands to stage your messages individually, effectively and with best storytelling skills. Emarsys is the largest independent marketing platform company in the world.
Our software enables truly personalized, one-to-one interactions between marketers and customers across all channels — building loyalty, enriching the customer journey, and increasing revenue. Our AI-enabled marketing platform offers an intuitive, easy-to-use solution for marketers, enabling companies to scale marketing decisions and actions far beyond human capabilities. AI in Advertising: To finally understand what the fuzz is all about Tue, Adform provides an integrated Software as a Service platform for the buying, managing and serving of digital advertising.
To learn more visit us at adform. Tradedoubler is an international leader in performance-based digital marketing and technology powering a unique network of connections. Combining 20 years of digital marketing innovation and expertise, global presence and a market leading technology platform, Tradedoubler offers tailored performance solutions for advertisers and publishers.
Founded in Sweden in , Tradedoubler pioneered affiliate marketing in Europe and has since developed its offering to include actionable data driven insights and User Journey tracking thanks to its proprietary business intelligence tool. With 1. Powered by signals from Google, YouTube helps brands and agencies to reach. The comprehensive platform enables privacy and security teams automate record keeping and demonstrate compliance to regulators and auditors through a combination of intelligent scanning, regulator guidance-based questionnaires, automated workflows and developer plugins.
For more, visit OneTrust. CoreMedia Customer Summit Mon, Das Geheimnis hinter globalen Omni-channel Kampagnen in hoher Geschwindigkeit. A company of visionaries, trusted advisors, and passionate experts, CoreMedia takes brands to the next level of digital experiences. Facelift Cloud is the leading all-in-one solution for professional social media management.
It covers all relevant networks Facebook, Instagram, Twitter etc. Headquartered in New York, the company has employees across the globe. Contentsquare is a digital experience insights platform that helps businesses understand how and why users are interacting with their app, mobile sites and websites. We compute billions of touch and mouse movements, and transform this knowledge into profitable actions that increase engagement, reduce operational costs and maximize conversion rates. Using behavioral data, artificial intelligence and big data to provide automatic recommendations, Contentsquare empowers every member of the digital team to make fast and productive data-driven decisions.
- The Pilot.
- How to Be Funny: The One and Only Practical Guide for Every Occasion, Situation, and Disaster (no kidding).
- Niche model useful as travel back-up or for the mud and muck of music festivals.
- Seth Braun;
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Episerver empowers digital leaders to easily create standout experiences for customers — everywhere they engage, and always with measurable business results. Twitch — Ein TV-Ersatz? Twitch - Streamer, von der Community getragen. Twitch was founded in and is worldwide leading in Shared Live Experience. The platform is enhanced by several features that makes Tiwtch an active community. Every day 15 million active users gather to watch the channels of over 2 million creators and chat about common interests. Twitch's video service is the foundation for distribution of a variety of content, including video games, creative art, vlogging IRL or sport events.
Twitch is still growing and counts 3. Find out more: www. Von Sport zum Tabak — warum das kein Widerspruch ist Wed, Von Sport zum Tabak — warum das kein Widerspruch ist Tue, The vision of Philip Morris is to create a smoke-free future, replacing traditional cigarettes with non-smoking alternatives.
Switching to IQOS is a better alternative than continuing to smoke cigarettes, because IQOS is a tobacco heater and uses real tobacco, but completely without fire, ashes and cigarette smoke smell. German Market Overview Tue, Performance Marketing Wed, Finc3 Commerce is one of the leading service providers for marketplace- and Amazon-marketing. Our international team works for large vendors and sellers and helps them to scale and professionalize their sales activities on Amazon and other international eCommerce-marketplaces.
Our service offerings include strategy development, content and conversion optimization, campaign management and the setup of analytics- and BI-solutions. In our approach we combine strategic consulting, operational execution as well as the implentation of self-developed tools for the optimization of your marketplace-activities. Thanks to its easily accessible layout, visual appeal and the up to the minute, essential information it provides, HORIZONT is the established source for decision makers in the German marketing and communications industry.
Die Formel, die Online-Champions schafft, warum sie hart zu erreichen ist und wie Sie dahin kommen. The headquarter is in Bratislava and other offices can be found for example in Berlin. Are you a marketing dinosaur or digitally savvy? Modern Marketers choose Oracle Customer Experience data-driven solutions to create engagement, orchestrate experiences, connect data, and optimize online interactions that attract and retain ideal customers.
These Modern Marketing solutions connect cross-channel, content, and social marketing with data management and activation along with hundreds of pre-integrated app and data partners. Leading brands use our award-winning expertise and technology to deliver personal experiences on a system that marketers love and IT trusts.
They transform marketing by eliminating data silos, simplifying digital marketing, and spending more time innovating and less time integrating. In the field of influencer marketing, we connect companies with suitable influencers from the lookfamed influencer network and thus achieve high-quality coverage in the relevant target groups. With our social media know-how, we support companies in the conception and implementation of social media strategies. Media Startups Tue, Media Startups - EN - bis Wed, The program is looking for scalable companies that bring innovation to the media industry and look for international markets.
BS PAYONE is one of the leading payment providers in Europe with over , customers, employees at eight sites and more than one billion processed transactions per year. The company of the Ingenico Group and the DSV Group Deutscher Sparkassenverlag particular focuses on simple, fast, safe and innovative omni-channel solutions which far exceed the possibilities of classical cashless payment transactions. Moreover, the company, headquartered in Frankfurt am Main, offers an automated payment processes and already supports customers such as Zalando, immonet.
It gives access to happenings inside the innovation scene and tells the inspiring stories of promising startups, strong brands and personalities, disruptive systems, tech gadgets, sustainable technologies and many more related topics. The focus is always on the people behind the inventions and on how they create a better future: what drives them, how do they work and what can we learn from them? Innovation becomes a lifestyle. Klarna is one of the leading payment providers in Europe and a licensed bank that revolutionizes the payment experience for buyers and merchants.
Klarna works with around , retailers in Europe and North America - including numerous well-known brands and shops such as asos, Babywalz, Deutsche Bahn, Flaconi, Mediamarkt and Spotify. The company employs a total of 2, people in 14 countries. Millerntor Gallery is a social art and music festival inside the arena of FC Sankt Pauli to raise awareness and funds for clean drinking water! Podstars by OMR is one of the first podcast marketing networks in Germany. In addition to our own productions, like the OMR Podcast, we work closely with select podcasters and experts on a variety of digital business and entertainment topics.
We are Dept. We are a digital agency of over experienced thinkers and makers. Our agency merges creativity, technology, and data. Our teams comprise of experts in creative, digital, marketing and commerce. Our history as an agency is still fresh. We were a group of specialist agencies that came together to form Dept. One agency, one team. For groundbreaking ideas. To scale up and get things done.
How can we help you? Bring your Brand to the Show. InSocial Media brings together what belongs together. Native - Die Zukunft von Display Tue, Founded in , Outbrain's mission is to create the most meaningful and trustworthy online discovery feeds connecting a person, channel and marketer.
Outbrain is headquartered in New York with offices in 15 cities worldwide. Relevanz rockt. Ohne Daten - keine Marke. The core objective of IBM is to support companies of all sizes in the digital transformation of their business models and to make the opportunities of digitalization available to them. However, digitization is only the prerequisite for greater benefits, and several other initiatives have to be taken to achieve real business results: business analytics, cloud computing, security and artificial intelligence.
These strategic fields provide IBM with both the foundation of their ever-expanding portfolio of solutions and the foundation of their ongoing transformation to becoming a Cognitive Solutions and Cloud Platform Provider. Data Matters - vom Setup zur Action Tue, Win the Moment! Wie man jeden Touchpoint nutzt, um Kunden zu gewinnen — mit Salesforce Wed, Salesforce is the global leader in customer relationship management CRM , bringing companies closer to their customers in the digital age.
Founded in , Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, and artificial intelligence—to connect to their customers in a whole new way. The Salesforce Customer Success Platform includes industry-leading services spanning sales, service, marketing, commerce, communities, collaboration and industries, all on a single trusted cloud platform.
RTB House is a global company that provides state-of-the-art retargeting and marketing technologies for top brands worldwide. Its proprietary ad buying engine is the first and only in the world to be powered entirely by deep learning algorithms, enabling advertisers to generate outstanding results and reach their short, mid and long-term goals.
RTB House team consists of over professionals and it is still growing. Now we are working on innovation beyond only retargeting to bring better performance for our Clients. The well-known international brands Parship, ElitePartner and eharmony belong to the group. All three services use scientific methods to successfully supports singles to find happy long-term relationships.
Twitter is an American online news and social networking service on which users post and interact with messages known as "tweets". Tweets were originally restricted to characters, but on November 7, , this limit was doubled for all languages except Chinese, Japanese, and Korean. We make the most of your campaigns on Amazon and Google by using scientifically developed machine learning algorithms, bringing a complex set of factors together in an ideal campaign setup.
Your gain: Better performance and less manual effort in optimizing your campaigns. We support our clients with a lot of creativity and efficiency in the realization of their performance marketing campaigns.
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We see ourselves not only as a service provider but also as part of the team. With years of expertise and our profound knowledge, we passionately advise our clients to ensure the best possible return on their investment and the success of your campaign. Bonial International, part of Axel Springer SE, is the innovation leader and partner in digital offer communication in Germany and Europe. The company with over employees from 40 nations inspires millions of shoppers every month with the platforms "kaufDA" and "MeinProspekt" - and connects them to their favorite shops and brand worlds on site.
They achieve measurable business and marketing results with a high ROI. TV and Netzkino. Breakfast Club Live Tue, Is there a more activating content than food? It can be inspiration, a reward, entertainment, a hobby, a special occasion, a memory or a challenge. One thought, two founders - and BOOM! Europes first premium food network was born. Our concept hits the nail on the head - and the target group to the right time at the right place.
With bold and mouthwatering content and the unique and data driven multi-channel-distribution, we generate 80 mio. Performics connects brands with people and offers interconnected precision marketing. As your strategic partner, we achieve scalable, holistic success and guarantee the achievement of central KPIs. Using in-house tools rooted in data-based technologies, we always create efficient results, both for the B2B and B2C sector.
With more than 3, experts in 57 markets, we offer a strong local presence with global reach on all levels of performance marketing. In Germany, Europe and around the world. Akeneo is a global leader in Product Information Management PIM solutions that enable retailers and corporate brands to deliver a consistent and enriched customer experience across all sales channels, including ecommerce, mobile, print, and retail points of sale.
Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, and boost marketer productivity. The company is located in Northern Germany and has more than 70 employees who are constantly working in varied software projects in the areas of e-commerce and individual development. Du arbeitest mit Freelancern? Oder bist Freelancer? That's probably the only other alternative. World globe An icon of the world globe, indicating different international options.
Search icon A magnifying glass. It indicates, "Click to perform a search". Close icon Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification. Tanya Dua. Facebook Icon The letter F. Link icon An image of a chain link. It symobilizes a website link url. Email icon An envelope. It indicates the ability to send an email. Twitter icon A stylized bird with an open mouth, tweeting. LinkedIn icon The word "in".
Fliboard icon A stylized letter F. And e ven with all the negativity swirling around the company, advertisers say they have no plans to pull budgets. But there are only so many new customers in the western markets for iPhones, and after that you are relying on people upgrading. The problem? People are holding on to their phones for longer. A new battery, on the other hand, costs significantly less and gives your phone a few more months.
However, most people buy their phones on deals with their networks that spread the cost over the duration of their contract. That means less upfront but a two-year commitment. There are people who are willing to spend on the new iPhone though, as long as the features are worth the money. That brings us to probably one of the most important considerations: is it worth the money? Upgrades either cost consumers a lot or lock them into a lengthy contract. Once they are out of that contract, they may not feel the need to start the cycle all over again immediately by upgrading to the newest iPhone.
Part of the issue here is that there is only so much you can do to improve smartphones. Companies are increasingly focusing on software features such as artificial intelligence to appeal to consumers, building it into the camera and creating ever more powerful digital assistants to help run our lives. So it is software rather than hardware that is becoming the main focus. Up until the iPhone 7, there was a tick-tock cycle too; one year would be a major upgrade, such as the iPhone 6, the following year it would be incremental, as with the 6s. That was interrupted with the iPhone 7.
There was once a time when Apple was the top choice for smartphones, and people were willing to shoulder the cost to get the very best. But it is facing increasingly fierce competition, with Samsung and Huawei fielding impressive rival handsets. Crucially, there are a number of Chinese phone makers that are offering more high end features on phones for a cheaper price. Huawei is one; Oppo and Xiaomi are two others. So when consumers, particularly in China, are coming to upgrade their phone but may find themselves in a tighter spot financially, those less expensive handsets may prove more alluring than before.
For consumers, you could argue that things have never been better. You can spend a good chunk of a mortgage payment on a premium Android phone or an iPhone, or you can opt for something a little cheaper but almost as good. Or you can make a few tweaks to your old phone and hang on to it for just a little longer. So you can expect to see, as outlined by Cook in his letter to investors, incentives to encourage consumers to switch to newer phones.
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